For org admins

Add your loan officers

You can add people two ways.

One at a time. Use the add-user form. You’ll enter their name, email, and, importantly, their NMLS number and the states they’re licensed in. You set these; your loan officers can’t change them (see “Why you set the license” below).

In bulk, from a spreadsheet. Upload a CSV. Columns are read by their header name, in any order, so you don’t have to match a rigid template. Recognized columns include email, first_name, last_name, role, nmls (or license_number), and states_licensed_in. A person licensed in more than one state goes in one cell as "CA,TX" (in quotes).

Invite now, or stage for later. By default, adding someone emails them a branded invitation to set their password. If you’re building your roster before go-live, you can add people without inviting them; nobody gets emailed until you’re ready.

Each person becomes an active, billed seat once they finish their short onboarding.

Give them something to write about (seeds)

Your loan officers know they should be posting; they often don’t know what about. That’s what seeds are for.

A seed is a topic: a subject worth talking about, with some source material. You create seeds and send them out to specific people, to a team, or to your whole organization.

Each loan officer then turns any seed you’ve sent them into a blog post, email, social post, or video, in their own voice. You supply the topic; their TrueTone Profile supplies the words. That’s the point: everyone can cover this week’s rate move, and no two posts sound the same.

You distribute topics, not finished posts. This is deliberate. You can’t hand out a completed post for everyone to publish identically; that would turn great personal marketing back into a generic company handout, which is the whole thing TrueTone exists to prevent.

When you publish a seed to your organization, the confirmation tells you it actually reached people. If it says it worked, it worked.

Control spending

Your organization buys AI credits into one shared pool. You decide how much of that pool each loan officer may spend per month by setting their limit.

The most important thing to understand: a limit is not a separate wallet. All the credits stay in the one shared pool; the limit just governs how much each person can pull. That means:

• Raising someone’s limit is free and instant. No credits move, nothing is purchased; the capacity was already there.
• Nobody’s unused allowance is stranded. If one person barely uses theirs, that capacity is still available to everyone else.

New loan officers start with a default limit (300 credits); you start higher (900), because you produce seeds and run the account. You can raise or lower anyone’s limit anytime, or leave it blank for no limit.

When someone hits their limit, they see a message telling them to ask you to raise it, and you can, in one click. That’s different from your organization actually running out of credits (which would mean buying more). Your loan officers can request more credits from you, and you’ll be notified when they do.

Run your public roster

Your company’s corporate website can show a live directory of your loan officers: names, titles, NMLS numbers, licensed states, contact info, pulled straight from your seats. It stays current automatically: deactivate someone and they’re off your site within about five minutes.

Today these controls are set up with TrueTone during onboarding; a self-serve panel in your dashboard is a fast-follow. The controls themselves are already live and enforced:

• Publish and unpublish. The roster is private until it’s published. Nothing is public by accident.
• Hide anyone. An individual loan officer can be hidden from the public roster. You can’t add someone who isn’t a real seat; that’s the guarantee that makes it trustworthy, since everyone shown is a real, licensed member of your team.
• The embed. You get a web address your web team drops into your existing team page. No software to install. Your page keeps its own design; only the list of people comes from us.
• Rotate the link. If the address ever ends up somewhere it shouldn’t, rotate it; the old one stops working immediately, and you update the embed with the new one.

Act on behalf of a loan officer

Sometimes you (or your marketing team) do the work for a loan officer: post to their social, update their bio, build their collateral. TrueTone supports this, with guardrails that keep the record honest.

• Choose a mode when you start. View only to look without changing anything, or act on behalf to make changes. Acting is a deliberate choice.
• State why. You’ll enter a real reason. Generic reasons like “troubleshooting” won’t be accepted; say what you’re actually doing.
• Everything you do is recorded as you, acting for them. The trail always shows the real person, so it’s clear who did what.

A few things you can’t do this way, on purpose: spend the organization’s money, change someone’s password or security settings, or alter a loan officer’s voice. You can use their voice to make an audiogram or video (that’s the job), but re-recording or retraining their voice is theirs alone.

See what’s happening

You can see your organization’s credit activity and usage. Individual loan officers see only their own; you see the organization’s. This split is intentional: a loan officer’s drafts and activity are private to them, and you get the organizational view.